Posts tagged “Aspen

Little Aspen of the Blue Ridge

Posted on May 3, 2012

As leaders in tony Highlands, North Carolina, look around the southern Appalachians, they find examples aplenty of tourist destinations that have struggled to define an image to match their beautiful surroundings. As the Smoky Mountain News¬†reported yesterday, several towns in western North Carolina have labored to find slogans to brand themselves to appeal to a wide range of potential visitors without becoming so imprecise as to lose a coherent message. Some have had to rebrand themselves as their offerings have evolved. In Cherokee on the eastern fringe of the Great Smoky Mountains National Park, casino gambling as eclipsed even the town’s cultivated reputation as a place to encounter Native Americans. Highlands’ slogan “Above It All” refers to its especially lofty elevation of 4,118 feet…

Controlled Charm in Aspen

Posted on April 10, 2012

Much as old canneries connote Monterey and colonial townhouses bespeak Charleston style, a Victorian-era Main Street set against a stunning Rocky Mountain backdrop defines a sense of place in Aspen, Colorado. With the growing popularity of tourist destinations comes an uneasy tension between developing and preserving. Aspen’s current battle revolves around the town’s effort to preserve its small-town scale by returning to tougher regulation of building heights. As the Aspen Times reported today, however, the city council’s recent move to tighten its building code seemingly prompted a flurry of developers filing permits to beat the planned change, which in turn forced the council to reconsider. The mayor, nonetheless, followed up the decision with a telling remark crediting the “vitality” of downtown Aspen to regulatory…