Posts tagged “Naples

Ferraris and Swamp Buggies

Posted on August 20, 2012

Mention Naples, Florida, and images of ostentatious wealth quickly come to mind. On any given day, driving its residential streets requires dodging landscape company trailers for the hundreds whose buzzing equipment grooms banyan-lined, palm-studded green carpets of St. Augustine. Surely few places its size have more golf courses, gated “communities,” palatial homes, in-ground swimming pools, posh boutiques, and high-luxury cars (The town’s Ferrari Club is one of several local enthusiasts’ organizations). A trip down Fifth Avenue South conjures a vision that is one part Mediterranean seaside town and one part lifestyle center. It was not always so. For much of the twentieth century, as American Tourism contributor Aaron Cowan of Slippery Rock University argues, Naples mixed downscale “old Florida” with upscale nods to Palm…

Building the Best Seaside Towns

Posted on May 17, 2012

Coastal Living recently revealed its list of the top 15 “Happiest Seaside Towns” in America. It is perhaps no surprise that the two communities atop the list – #1 Kiawah Island, South Carolina, and #2 Naples, Florida – reflect many years of careful planning as tourist destinations. In both places, a series of development companies with stringent regulations created and sustained compelling visions for these seaside communities. On Kiawah, following years in the hands of lumber interests in the middle years of the twentieth century, the still well-forested barrier island entered the hands of a Saudi Arabian oil company in the 1970s as an almost blank slate. The company drew on the talents of Charles Fraser, who as American Tourism contributor James Tuten details, carefully…

5th Ave. to Worth Ave. to 5th Ave. South

Posted on May 13, 2012

This 1946 scene of Palm Beach, Florida, shows the resort town’s main retail street, Worth Avenue. Sometimes called the “Fifth Avenue of the South,” the street became home to many upscale retailers. Worth Avenue in turn offered a fitting model for a later Mediterranean-themed makeover of Naples, Florida’s Fifth Avenue South, where a similarly affluent northern tourist clientele wintered.